Lotería for Sellers: How to Make & Sell Your Own Sets
Our business started with one simple Lotería set.
At the time, I was frustrated that there were so few Lotería games available to download on Etsy. There were endless bingo sets with all kinds of themes and images, but Lotería was hard to find.
I wanted to recreate the classic Mexican Lotería by Don Clemente. I loved some aspects of it, but I also wanted something more family-friendly. So I sat down and created my first Lotería set. It took hours because I had to manually design each board, shuffle the images myself, and make sure no two boards were the same.
After finishing, I thought: Why don’t I list this on Etsy?
And that’s how our Etsy store was born.
Over time, we kept creating and selling Lotería sets, but the process was so time-consuming that we knew there had to be a better way. That’s why we built Loteria Studio, an online tool that lets anyone create their own Lotería sets in minutes without the tedious work of shuffling and building each board by hand.
Today, we still upload our own Lotería sets to Etsy, but now you can create and sell your own too. Teachers, parents, and creators are using Loteria Studio to bring fresh, diverse sets to the market, and there’s room for so many more.
How to Start Selling Your Own Lotería Sets
Here’s a simple guide to get you started:
1. Purchase a Lotería Studio Premium Subscription
If you want to sell your Lotería sets, you’ll need a Premium subscription.
Premium allows you to:
Remove the Lotería Studio watermark from your boards
Create unlimited sets with no branding restrictions
Use your designs for commercial purposes
It’s important to review our Commercial Use Policy so you understand what’s allowed when selling your sets.
2. Choose Your Images
Some Lotería sets are word-only, especially for classroom vocabulary practice. Others combine images and text for a traditional game feel.
Where to get images:
Draw your own or hire an illustrator
Use stock image sites (make sure they’re licensed for commercial use)
Create art with AI, as long as you own the rights and the style fits your audience
Make sure your images are consistent in style and high quality.
3. Decide Where to Sell Your Lotería Sets
You have several options for selling:
Etsy is a favorite for many sellers and has a built-in audience
Teachers Pay Teachers is perfect for classroom-themed sets
Your own website or Shopify store gives you full control
Local markets or teacher conferences work well if you want to sell printed sets
Decide if you want to start with digital downloads, printed sets, or both. Digital is easier to launch, but printed sets often bring in a higher price.
4. Market Your Lotería Sets
Even the best Lotería set needs to be seen.
Ways to market:
Share your sets on Pinterest, Instagram, and teacher blogs
Join Facebook groups for educators and bilingual classrooms
Offer free mini-sets or samples to spark interest and build an email list
If you’re selling printed sets, take them to farmer’s markets or cultural events
The more you show how fun and versatile Lotería can be, the more people will want to buy from you.
Why Now Is the Perfect Time to Start
There’s a growing demand for creative, bilingual Lotería sets. Teachers want engaging classroom tools. Parents want family-friendly games. Creators like you can fill that need.
With Lotería Studio, you don’t have to spend hours designing each board. Upload your images, choose your layout, and export your set. It’s ready to sell.
Start creating and sharing your own Lotería sets today. The market is waiting for your ideas!